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IC07 Short Course 14 - How to Build a Full and Rewarding Practice with Self-Paying Clients - Casey Truffo, MS

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Topic Areas:
Short Courses |  Therapeutic Relationship |  Therapist Development
Erickson Congress |  Erickson Congress 2007
Casey Truffo, M.S.,M.F.T.
Audio Only
Original Program Date:
Dec 07, 2007
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Feel uncomfortable about marketing your private practice? Or maybe you tried marketing with disappointing results. You are not alone. Most therapists weren't taught in graduate school how to build and market a financially rewarding private practice. This presentation offers practical, step-by-step instructions for building an effective, ethical and low-cost marketing plan to attract self-paying clients and addresses specific methods of increasing your marketing confidence.

Educational Objectives:

  1. To describe how marketing a practice can be a service to the community.
  2. To identify the three parts of an affective marketing plan.

*Sessions may be edited for content and to preserve confidentiality*



Casey Truffo, M.S.,M.F.T.'s Profile

Casey Truffo, M.S.,M.F.T. Related Seminars and Products

CASEY TRUFFO, M.S., M.F.T., is the Founder and CEO of International Therapist Leadership Institute and Be A Wealthy Therapist. Her mission is to enhance the lives and careers of therapists worldwide. Her publications include Be A Wealthy Therapist: Finally, You Can Make a Living While Making a Difference and How to Build a Full and Rewarding Private Practice, Pink Spoon Marketing for Therapists and Beyond One To One Sessions: Multiple Streams of Therapy Income.